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An illustration of a stream of loving hearts.
An illustration of a stream of loving hearts.
An illustration of a stream of loving hearts.

Nominate a nonprofit.

Have a favorite nonprofit organization that needs attention, love, and cash? Nominate the organization for a "Who do you love?" donation from STCU of up to $5,000!1

Congratulations to our winners!

After thousands of votes, the 2023 Who Do You Love? winners have been decided:

Third place — Newbyginnings — $1,000;
Second place — Generation Alive — $2,500;
First place — Partners for Pets — $5,000.

How it works.

STCU and KREM have teamed up to present "Who do you love?", a program created by STCU that invites you to nominate your favorite local, nonprofit organizations that support healthy living, children, senior citizens, and more.

Once a year, you can nominate local charities you love, whom you believe are deserving of financial support. STCU will then donate $5,000, $2,500, and $1,000 to the first, second, and third place charities that gets the most votes. We'll alert you when it's time to nominate and vote on KREM, here on, and our social media channels. 


Congratulations to our recent winners, listed below! To help spread the love, the following contest winners are not eligible to participate at this time. Please nominate another nonprofit not on the list:

  • Camp Stix Diabetes Program
  • Giving Back Packs Spokane
  • North Spokane Dance Association
  • Willow Center
  • Corbin Senior Activity Center
  • Double J Dog Ranch
  • Cheney HS Band Booster
  • Kellen CARES Foundation

How it began.

Years ago, STCU was invited to provide corporate trinkets at a meeting of business leaders. We wondered, "Do they need this stuff? Why not give the money to a charity that really needs it?"

So, instead of distributing 300 potato-powered flashlights to a banquet hall of successful people, we asked them to vote for a local nonprofit organization that they believed deserved the money.*

The idea caught on, and soon dozens of business, education, and civic groups joined us to help spread the love by voting for a favorite "Who do you love?" nonprofit organization that truly could use the money.

Now, we're taking "Who do you love?" to the community, asking followers on Facebook and other social media channels to nominate deserving nonprofits who could benefit from an STCU donation. Dozens of local organizations have received donations of $1,000 to $5,000!

As a not-for-profit financial cooperative owned by our members, STCU values your voice in our donations process. You help us to make informed decisions that reflect the interests of the community, not just the credit union.

So, who do you love? It's a good question. Let's keep asking.


1Nonprofits do great work, but not all qualify for a "Who do you love?" donation under STCU rules. To qualify, a charity must be a 501(c)(3) organization that benefits our local community. The charity cannot be a politically affiliated nonprofit.

See the official contest rules.